We Are Not in Kansas Anymore, Toto!
Think of how you would react if you knew with certainty that the following would be doubled in the next few years: your chance of being severely injured following off a ladder, your chance of dying in a plane crash, or your chance of being incapacitated due to poor health choices. Would you pay closer attention and make some changes?
Now assume you are a pastor and you hear that a certain segment of your church and community population will double in the next few years. Would you begin talking with staff on to how to target that group? Churches began doing just that following WWII and the start of the generation known as the Baby Boomers. For the last 70 years the church has continued to adapt to new ways to reach the youth and young families. BUT, have we expended even half the energy to adapt to an aging population, to reach the very ones who started the youth boom?
Seniors will double in the next 15 to 20 years. Business and medical communities have been preparing for the graying of America for quite some time, while every Government program that deals with the aged is either at near bankruptcy. And, the age wave is just starting! Don’t miss that – the age wave is just starting. Government’s answer is to ignore and hope that it will solve itself. The odds of that happening are about the same as me buying the winning ticket for the recent 1.5 billion dollar lottery.
Sadly, I find another group that appears to be lacking urgency, the church. Since mid last century the church has been focused on youth and young families, but I don’t see the same intensity being shown now that those youth are seniors and many still have their parents. The fastest growing age group is the oldest of the old, those 100+.
What is the role of the church in the age wave tsunami? How can the church effectively reach seniors within the church and within the neighborhood? How can technology be used to reach today’s seniors? Thanks to my friend Marshall Shannon at Ministry Design Training these questions are answered in three short videos from Elder Source Senior Ministries. We specialize in a people group often overlooked! Check out the videos at www.MinistryDesignTraining.com, and contacts us if we can be of help to your church.
Elder Source Senior Ministries